Zack Allen

Founder Life

realistic saturday as a business owner in cape town

Zack AllenJanuary 31, 20266:48

A realistic Saturday as a business owner in Cape Town: a morning run, time-blocking the day, and recording a training video on how my team bought $400k of inventory.

It's 7 a.m. on a Saturday. I usually run around noon, but today I'm trying an early run to see how it makes me feel for the rest of the day.

There turned out to be a race on. Three miles, nothing crazy. I'm still getting back into running.

Setting the day the night before

I usually set my calendar the night before, or at least two or three time blocks, so I know what I'm getting into when I wake up. I find I think about it overnight too. I want to use the peak focus I have in the morning instead of waking up wondering what to do.

First up: recording a YouTube training video on how my team bought $400,000 of inventory last year, and the system behind it.

The nap debacle

The early workout did not work. After getting back, I kept falling asleep: 15 minutes, then 15 more, then 15 more, until the delivery driver woke me up. More coffee, yogurt and granola, and back to it.

Doing the outbound myself

After the YouTube work, I switched to fulfillment. We launched a very niche Amazon role for a client a couple of days ago, and it needs outbound recruiting.

I have a recruiting team, but for a role like this I want to be hands-on so I learn the details before delegating it.

Some people swear by strict time blocks. I get more value from leaving the time open, which is why I like an open calendar. Sometimes I go down a rabbit hole that leads somewhere productive.

That's what happened. I got deep into how to build a proprietary candidate database. With an active client, a breakthrough could pay off in a big way. I reached out to a lot of candidates already in our database and heard back from some. But I tried a lot of approaches on the database idea and couldn't get any of them to work. That part was a bust.

Then an interview with a candidate from the Philippines. At 5 p.m., all I'd eaten was yogurt.

On isolation

I want these videos to document my life as it is, which means sharing the downs too. Right now, the down is isolation.

I'm not surprised. It happens every time I land somewhere new, and I've been solo traveling for about a year and a half to two years. I came back to Cape Town because I had so much fun with the people here last year, and my reality hasn't caught up with that expectation yet.

That's the tradeoff of the path I chose. Living in one place lets you build relationships over years, and I don't get that compounding.

I know how to rationalize the feeling. That doesn't change how I feel right now, so I've been writing in my journal a lot. It's temporary and it's solvable. I also think it's productive. It pushes me to put myself in uncomfortable situations and meet new people, which is how I met the people I know today. Going on that run this morning was part of that.

I'm not a work-life balance person. I put my focus into work and use my time outside it strategically to build relationships, because making more money doesn't mean I have people who care about me.

Wrapping up

It was still a productive day. We booked a call from our Facebook ad campaign, even though that campaign has been producing weak leads lately. That's on me, and I'll keep iterating on it. I made good touch points with candidates and set my calendar for tomorrow.

More writing before bed, then I'll call it a day.

Transcript

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Good morning. It is 7:00 a.m. We're going to get ready and head out for a run. A lot of people I usually go for runs at like noon today. I'm trying to go early and seeing how I like it. See how it makes me feel during my day. So, all right. So, I thought there was a lot of people out here today. I was like, damn, there's a lot of people out here.

There's a race. I came during a race. All right. All right, here we go.

Three miles off. Nothing crazy. Still getting back and running, but good. So, now I'm going to get some coffee and head to work. All right, we're back. We're back back home. We're going to hop on the desk and get to some work. I usually set my calendar the night before or at least just like a couple time blocks out at least like two to three things so that I know when I wake up what it is I'm getting to.

And then I also find that I can think about it overnight while I'm sleeping subconsciously. You know, I don't have to be s, oh, okay, what do I do now? It's like I want to make maximum use of that peak cognitive state that I'm in when I wake up. And so the first task on tap today is recording a YouTube video. So, not this one. I'm actually doing these training style videos.

Yeah. Today's topic is my V8 bought $400,000 inventory last year. Here's how our system to do it. Going to hop on that. And I got to use this camera. So, we're going to switch that over here. Got water. So, this whole this whole working out in the morning thing just does not work. I have been on and off napping since I got back. 15 minutes. I was like, "Oh, I need more." 15 minutes.

15 minutes. I got woken up by the delivery driver, which is good timing. But I I had coffee. What are they putting in these coffees? Like nothing. Going to have another one of my own coffee. I have to get back to work cuz god damn, I can't be sleeping. So after that nap debacle, we're up and at him again. We got a coffee and we got yoga. Yogurt and granola essential for working.

I'm trying to do like daily those training videos daily. And so we're working on the next topic right now. All right. So finished up some of the YouTube stuff. Going to hop on and do the fulfillment side of my recruitment business. We have a role that we launched a couple days ago for a client, a very niche Amazon role, and so I'm going to need to do some actual outbound recruiting to find the candidate.

Now, I have my own team for recruiting as well, but for a role like this, I am want to be hands-on so I can learn the ins and outs of it before I delegate that process out to someone. Now, this might take me an hour, this might take me a couple hours. One thing that I've noticed, some people will talk about time blocking, like giving yourself constraint of how long to do on a task, which I think has its place, but for me, I found much more value in leaving it open.

Leaving That's why I like having an open calendar. I don't have like a meeting here, is cuz I am able to expand the task where it needs cuz sometimes I'll go down these rabbit holes or these like different routes that lead me to something very fruitful or something very productive. And so that's how it works, at least in my experience. So, I'm going to hop on and we're going to do some outbound on our personal database that I've built up over the past couple years.

Going to make some outreach. See if we can get this roll filled. All right. Now, this is what I mean when I said I need to give myself like ample time to do things because I've gone down such a rabbit hole right now. I'm like looking at how to build a proprietary database. It's just like with when I have an active client, it's like if I do this right, if I have some breakthrough, this could pay off really big.

And so I'm enjoying it. I'm happy to do it. So, all I've had today is yogurt. All good on that, though. Yeah. I I mean, I outreached like a bunch of candidates that were in our database previously. Heard some responses back and then going to try and do some some more of that. And then sometimes it doesn't go quite as planned. Uh got pretty deep into that. Was trying a lot of different things and couldn't get anything to work.

So, that was a bust. Day's not over yet. So, I have an interview. I'm about to hop in with a candidate from the Philippines. And then I need to eat. All right. It's been like All I had is yogurt today. It's 5:00 p.m. So, taking some time to reflect today before I clock out for the night. 8:30. I'm feeling tired though. We've had a all over the place day.

All right. Look, I mean, this is how my day is going.

You But you know what? We could let that bring us down or we could laugh about it and say, "Ha, oh well." And that's and that's really what you what you got to be doing up here, you know. I say I say you tested me, but I won't let it get to me. Just clean it up like nothing ever happened. All right. So, I feel like I should take that as an opportunity to kind of outlay how I've been filming lately, cuz I think that that was kind of symbolic to to my current state.

I could make these videos super engaging, fun, dopamine, but I feel like if I want it to serve the purpose that it needs to as like an art documenting my life, then I'd have to share the ups and the downs. And so the downs are surrounding isolation right now. I'm not surprised by it. It always happens when I go to these new places cuz I've been solo traveling for like a year and a half, 2 years now.

I think there's like a difference from expectation reality because I came back to Cape Town because I had so much fun with the people here last year and so I think my reality is is lagging to catch up to that which I know just comes with time and like that's the compound that's why like being in one place for a long time like living somewhere I guess is so beneficial because you get to compound those relationships over time which I don't have because I've chosen a different path which obviously doesn't have that.

I know how to rationalize with the feeling. I know how to justify it, but it doesn't change the way that I'm feeling right now. And so that's why I've been writing a lot in my journal. Various different things associated with that as well. It is temporary and it is solvable. I know that this feeling is productive because it means that now I'll have to put myself out there and be in uncomfortable situations again, meeting new people, which have led me to meet the people that I know today.

That isolation, that solitude, and the desire for a difference is what leads me to put myself into those situations. going on the run today was part of that. Like obviously I'm not a work life balance kind of guy, but just continuing putting all my focus into work and then using those time strategically to ideally like develop interactions and relationships with people because making more money doesn't mean that I have people that care for me.

Regardless, still a fairly productive day. I mean, we got one booked call tonight from our Facebook ad. I'm still heavily running a Facebook ad campaign that has been producing pretty shitty leads lately. So that's my fault. Got to keep iterating on that. made some good touch points with candidates. Just set my calendar for tomorrow. Gonna do some more writing before bed and call it a day. This is my way of sharing the life that I'm experiencing firsthand.